Spotify has started a project that seeks to promote the work of artists and sound producers from Colombia called “Home Spotify Medal”, however, although the inauguration was held in Medellín, Antioquia, they want to support anyone who lives in that city, not necessarily who was born there.
“The four-week program will become the meeting place for both rising stars as for emerging talents of the urban genre”, they indicated.
Among the talents that have been invited to be part of the Casa Medallo project, which will be active until the next November 3from artists and producers to composers and podcast hosts, recognized by the application as the “soul of the industry”.
In addition, this space dedicated to the audio production It includes several studios where participating personalities will be able to make recordings and live performances for their fans. In the case of producing new hits, they will be available in a series called Spotify Singles which will be public from November 2022.
Recognition of Colombian talent
As part of your ad, Spotify emphasized the importance of Colombian talent on its platform and highlighted that the productions of these artists are recognized worldwide.
The 85% of views of Colombian artists are made from other countries and only in the month of last August a total of 2.6 billion views inside the platform.
The countries identified as the ones that consume the most the music of the Colombians They are Mexico, the United States, Spain, Chile and Argentina. While in the case of MedellinSpotify indicated that Colombian artists with the highest international success inside of audio platform from that city are J Balvin, Karol G, Maluma, Sebastan Yatra, Camilo, Feid and Ryan Castro.
A space for musical producers and composers
The Noteable program will assist in the dissemination of song writers and composers for three days there will be work sessions with The Rudeboyzthe production duo responsible for the hits “Hawaii” by Maluma and “Me Enamoré” by Shakira.
In the same space will be working the composers Vibarco, Itzza Primera and Juan Duque.
Podcast producers are invited
On the other hand, the Home Spotify Medal It also has scheduled some events aimed at the community of producers of podcast. They will be able to receive training in their areas of interest such as program planning and production through tools of AnchorSpotify’s podcast hosting platform.
Among these activities will be: publishing for emerging artists, world tour management, branding in music, costumes and styling, trends in the music industry, masterclass on tiktoktools to promote yourself on Spotify, meetings podcastersamong other.
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