Social networks continue to grow in importance within the digital universe. Such is so the number of users of the social media now equals over 58% of the world’s total population. The data comes from Digital 2022, the latest report by We Are Social and Hootsuite.
There are currently 4.62 billion network users worldwide, which represents a year-over-year growth of more than 10% (424 million new users) since last year. Along with the increase in profiles also came the increase in time spent in these environments.