OPPO announced on Monday night (5th) the official date for the start of sales of the Reno 7 in Brazil, in addition to revealing the partnerships it has established to market the device in the country. Apparently, the process will be supported by the operator Vivo and Amazon, channels through which the phone will be offered, with distribution managed by Usina de Vendas.
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According to the information, the OPPO Reno 7 4G will go on sale on September 25 in plans by Vivo, while Amazon will sell the phone in e-commerce. There is still no price information, but the brand’s official website for Brazil — off the air since the revelation that the manufacturer would debut on the national market, held in July — has already been reestablished.
Interestingly, the new ad does not mention the OPPO A77, the entry model that appears on the company’s Brazilian portal. The expectation is that the device will be made available with the Reno 7 4G, considering the listing, but there are no details about it so far. It is worth noting that the manufacturer stated that it intends to debut here cautiously, and disclosed some aspects of the process, including actor Caio Castro as a poster boy.
Launched at the end of last year, the OPPO Reno 7 4G is equipped with the Snapdrgon 680 chipset, even from devices such as the Moto G52 and Realme 9 4G, and is highlighted by the AMOLED Full HD+ 90 Hz screen, the premium design with in metal, the cameras with a 64 MP main sensor and a 4,500 mAh battery with 33 W recharge. The Brazilian version will arrive with 6 GB of RAM and 128 GB or 256 GB of storage, in addition to support for Micro SD cards.
OPPO will be independent from Realme in Brazil
OPPO is a member of BBK Electronics, the same company responsible for Realme, which debuted in Brazil at the beginning of last year. Despite the “kinship relationship”, the company confirmed in an interview with Canaltech that the operations of the two brands in the Brazilian market will be independent, with both acting as competitors.
The arrival of the sister company will also not affect Realme’s plans in the domestic market, which intends to maintain an aggressive strategy to win over consumers, accustomed to the near duopoly of Motorola and Samsung, while also conquering other segments such as accessories, wearables and smart devices. .
“I think that the big beneficiary in the end is the end user. We know that in Brazil we have a polarization of few brands for some years now, and having new strong competitors will help to give a new air to the end user.[…] In the end, it’s always the end user who wins, but our strategy doesn’t change at all, which is to be one of the biggest technology providers in the national market,” said Realme Brasil sales manager Marcelo Sato.