The excellent capabilities of the 48 megapixel Sony main camera also contribute to the fact that it is not possible to buy a much better phone today than the iPhone 14 Pro and Pro Max, if someone is able to empty their bank account for a mobile phone. The pair uses five IMX series sensors, and Sony’s chips are extremely popular in the entire market, which Counterpoint Research can confirm.
The Japanese giant was responsible for 54% of the total sales of modules in 2022, while Samsung pocketed 29% of the $13 billion. The other Korean, Chinese, and Japanese players had to make do with a much smaller share, and the entire sensor market had to register a 5% drop in revenue. Of course, the sensor is only one camera component among many, so different suppliers are responsible for optics with moving focus lens members, or for image stabilization. For example, Alps Alpine and Mizumi are frequent partners of Apple, but The Elec heard that the new, periscopic zoom system of the iPhone 15 Pro Max may arrive with fresh suppliers.
This module is said to be available only to the larger Pro model this year, and instead of a traditional, spring-loaded lens moving system, there will be a more nimble and precise ball solution, which can also be smaller in size. In this fine mechanical solution, Cupertino can rely on 70% LG Innotek and 30% Jahwa Electronics components, and the latter name also appeared in connection with the Galaxy S23 with the ball system. Regardless of the recent rumor, Ming-Chi Kuo provided analytical data about the zoom camera of the 15 Pro Max: according to him, a 1/3″ 12 megapixel Sony sensor can be equipped with 6x magnification, periscopic design optics, which their smaller Pro model will only have in 2024 get it.