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Netflix is ​​also thinking about having a video game service in the cloud

Netflix is ​​also thinking about having a video game service in the cloud
The platform is still interested in expanding its gaming offer with one of the market trends.

Netflix He remains firm in his view of video games. Despite not getting the desired numbers with the games released, the platform is considering entering the cloud gaming system, which did not work for stadiumbut what Xbox Yes, it has managed to consolidate.

He said Mike Verduvice president of games for the application, the idea is to expand its gaming offer, but not to replace a console, because it is a different business model that focuses more on software and little on hardware.

“It is an added value. We are not asking you to sign up as a console replacement. It’s a completely different business model. The hope is that over time it becomes this very natural way to play wherever you are,” he told TechCrunch.

How to get to the cloud and not fall

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Stadia recently announced that it will close the servers in January of next year, which was a blow to this format that has grown in gaming recently, but has not yet achieved the necessary stability, also due to the limitations that exist in some regions of the world. competing with an already established console format.

The platform is still interested in expanding its gaming offer with one of the market trends.
The platform is still interested in expanding its gaming offer with one of the market trends.

Nevertheless, Verdu highlights what has been done by the application of Google and mention the aspect that could differentiate it. “stadium it was a technical success. It was fun to play in there. It had some issues with the business model, for sure,” he said.

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About a possible command created by Netflix, The manager does not see it very clearly and rather they are focusing efforts for the consolidation of the study, like the one that they are going to open in southern California, which is added to the five that the company already has, like the one that opened last month in Helsinki, Finland.

More games for Netflix

All this plan is added to the hiring of specialized personnel in the industry with leaders who came from companies such as Zynga and of Blizzard Entertainmentwith the aim of having more and better games.

At this moment the application has 14 titles in development, which would be added to the 35 that are already published. The idea you have Verdu is that 50% of the IPs are their own, taking advantage of the number of original series and movies on the platform.

At the moment the idea is to focus on mobile devices and understand that they are in an initial stage, in the middle of the search for users in which the streaming application is after the loss of several in the last year, although with an increase in income Recently.

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The platform is interested in taking its video games to this format, which is growing.
The platform is interested in taking its video games to this format, which is growing.

More revenue in the last quarter

Netflix added 2.4 million new users in the third quarter of the year according to its latest quarterly report to its shareholders, which exceeded the company’s own expectations, since it had planned to increase its customer base by just one million subscribers.

The streaming giant has achieved USD 1,398 million in net benefits in this period and has managed to reverse the trend that had been dragging on in recent months, with a constant loss of customers that led to its stock price suffering the biggest collapse of his story.

After the publication of the results, the value of the shares of the California-based company rose as much as 14% in post-closing trading in New York.

Just a few days ago, Netflix announced a new monthly subscription model that includes advertising in exchange for reducing its price in order to retain its 277 million customer base.

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