Instagram continues to find ways to monetize creators who post Stories on its platform.
The social network property of Goal confirmed to TechCrunch that it is working internally on a new feature called “gifts”, a feature that allows users to send gifts that content creators they can be exchanged for cash, and as expected, it is very reminiscent of the option it offers TikTok.
The social platform of Bytedancein effect, allows users to exchange money for virtual currencies and then send gifts, such as a tip or support, to the creators who have broadcast live.
What is this new Instagram feature about?
Creators can also receive and accumulate these gifts and then redeem them for cash. In the case of Instagram, and as detailed in the aforementioned medium, the option to send “Gifts” will only be available for Reels and not all creators will be able to enable it.
That is, they must meet a series of requirements to be able to receive gifts from your subscribers and then exchange them for money.
Currently, these requirements to apply the function on Instagram are still unknown, nor the percentage of commissions that the platform will retain when the creator decides to redeem the gift for real money. For its part, Instagram only clarified that the feature “is an internal prototype and has not been tested externally.”
Other ways to monetize on Instagram: subscriptions
Interestingly, Instagram has worked on a similar feature in the past, when the company kept Instagram TV as the main focus for videos. In this case, users could gift their favorite creators with badges worth $0.99, $1.99, and $4.99 and then these badges can be redeemed and converted into cash.
However, that’s not the only creator monetization feature Instagram is developing. The Meta-owned social network is also implementing a ‘Subscriptions’. This subscription method extends to the publication of photos and Reels.
according to own Adam Mosseriresponsible for Instagram, this has been one of the most demanded functions by the content creators of the social network.
This feature specifically allows Users can subscribe to an account or a user to be able to see exclusive content in exchange for a monthly subscription.
Creators can also set prices ranging from $0.99 to $9.99 per month. Depending on the price, they may choose to include some or other exclusive features. For example, the possibility of creating a chat with 30 members or showing exclusive Stories on Instagram.
How to stop strangers from sending direct messages on Instagram
1. Open Instagram and tap on profile picturein the lower right corner.
2. Within the profile, tap on the three horizontal lines button in the upper right corner.
3. In the menu that appears, tap on ‘Setting’.
4. Enter the section ‘Privacy’.
5. Tap on ‘Messages’.
6. Now, enter the section ‘Other people on Instagram’.
7. Tap on the option ‘Do not receive requests’.
Also, you can block follower requests by going to Privacy > Messages > Your Instagram followers > Do not receive requests.
In this way, you can have maximum control over the users who can contact you through direct messages. As specified by Instagram, the accounts that users follow can send you messages directly in the chat list without going through a request.