Content creators need a lot more tools to stand out and be able to organize all of their work, so by the end of 2021, Facebook started testing professional mode for profile settings and is now available worldwide.
At a general level, these settings are intended for all those users who want to monetize their content and are seen by the application as a way to “create public followers, earn money with various monetization programs and connect with your audience in more meaningful ways.”
Facebook professional mode
Many people in the world make a living creating content for social networks and Facebook It is one of the most followed, so this mode allows you to better organize the community and monetization.
The profile configuration has tools such as Stars, which is the direct format in which users make donations or contribute money to creators, with the aim of obtaining benefits or contributing to their growth.
If a creator meets the requirements they will be able to earn money through Reels, live videos and videos requested by the community, although over time this button will be added in image and video formats.
Added to this are the ads, which will play before, in the middle or after a video, which will also translate into earnings. For now Facebook has this option enabled for videos in general, but for Reels the tool is being tested on some creators.
An evolution of Stars is also planned, which will be subscriptions, a format in which creators would have greater support and have a greater connection with the community.
By activating this mode, you not only get resources to monetize, but also tools to expand the number of followers and reach more people. Like the Suggestions, which will recommend the creator’s content in the Facebook feed and thus have more audience.
Additionally, there will be a way to find out who are the fans who interact the most with the profile, in order to highlight them, mention them and be closer to them. As well as the collaborations in the Reels to work together with another creator and grow together.
Finally, there is everything that has to do with the data to know the performance of the uploaded content and thus improve both aspects, monetization and community. Also the options to block users, restrict and control the views of the publications and have a trusted moderator for the topics related to chats and comments. Added to a publication editing center to program them.
In addition, an educational guide to learn how to use all these tools and get the most out of them, with access to technical support and help in case of problems.
How to activate professional mode
If you want to have a profile of this type, you must meet certain requirements to enjoy all the options. For example, for the Stars it is necessary to have more than a thousand followers for 60 consecutive days, live in a country where they are admitted and comply with the monetization rules and policies.
Then to activate it, follow these steps:
1. Go to Facebook profile.
2. Below the profile header, click or tap the menu button, which is on the right side.
3. Click or tap Turn on professional mode.
4. To confirm, click or tap Activate and complete the process.