the earnings of Manzana for the sale of your devices iPhone and AirPods would be causing the company to vary the prices of the next versions of their products and cheaper options are generated.
“AirPods Lite” is the name that has become popular on the internet, but it is not official, and it is estimated that they will be presented this 2023 since the demand of these devices would be reduced from 73 million units sold in 2022 to 63 million at the end of this new year.
According to analyst Jeff Pu, the price of AirPods 2 he noticed $129 as an “economic” alternative while the AirPods 3 came to cost up $169. However, the new amount would not have finished convincing users, so the new version of low cost of Apple’s hearing aids would reach the company’s official stores for a price possibly less than $99.
Although the AirPods Pro They were launched on the market a few months ago with improvements such as active noise cancellation, a more precise location system and a new charging case, it has not yet been revealed when the regular version of this product could present its next version or if the next one presentation of hearing aids Manzana could include two versions with different prices, as it happens with the iphone.
The price of the iPhone 15
Just as it is rumored that the AirPods they could reduce their price soon, Manzana I would also be thinking of making changes to the system prices for the new iPhone 15 that it will present this year, possibly in September as is the custom of the company.
The Macrumors website indicated that the company would be studying a reduction in the prices of the cheapest variants such as the iPhone 15 and the iPhone 15Plus to drive sales of both products. For this, the options would be to reduce the price of both products simultaneously or, failing that, reduce the existing gap between the models.
In addition, to generate a boost in the sales of the premium models, such as the iPhone 15 Pro Y iPhone 15 Pro Maxthe company could increase the differences regarding the hardware and the Applications that would be available for each device. This decision would be motivated by the good performance in sales that these models are having in the 14 series.
Although not confirmed, the analyst Ming Chi Kuo He already mentioned previously that a new smartphone, which would have the name iPhone 15 Ultra would be in development plans. This rumor came even before the launch of the new iPhone 14but the possibility of varying the prices of the phones caused the rumor to become relevant again.