Apple presented yesterday (7) its new generation of smartphones, with the arrival of the iPhone 14, iPhone 14 Plus, iPhone 14 Pro and iPhone 14 Pro Max. With this, the company makes some changes to its product line, with some being discontinued and others suffering price reductions, including in Brazil.
- Apple launches iPhone 14 as the biggest evolution of the last five years
- Apple Watch Series 8 debuts with new Ultra and SE versions
The new iPhone 14 Pro and iPhone 14 Pro Max take the iPhone 13 Pro and iPhone 13 Pro Max out of the North American manufacturer’s catalog, as is usual when a new generation of “Pro” handsets is launched. In addition to them, the iPhone 11 has been officially discontinued, making all the brand’s devices for sale now support 5G networks.
Another model left out was the iPhone 12 Mini, making the standard iPhone 12 now the only one of its generation still available. Now, it gains a new price, lowering from R$6,499 in the 64 GB version to R$5,699.
- iPhone 12 – 64 GB – from R$6,499 to R$5,699
- iPhone 12 – 128 GB – from R$6,999 to R$6,199
- iPhone 12 – 256 GB – from R$7,999 to R$7,199
The iPhone 13 Mini and iPhone 13 also suffered a price reduction, which now assume the price window that previously belonged to the iPhone 12 Mini and iPhone 12. Thus, they have a new starting price of R$5,699 and R$6,499, respectively.
- iPhone 13 mini – 128 GB – from R$6,599 to R$5,699
- iPhone 13 mini – 256 GB – from R$7,599 to R$6,699
- iPhone 13 mini – 512 GB – from R$9,599 to R$8,699
- iPhone 13 – 128 GB – from R$7,599 to R$6,499
- iPhone 13 – 256 GB – from R$8,599 to R$7,499
- iPhone 13 – 512 GB – from R$10,599 to R$9,499
Meanwhile, the iPhone SE 2022, revealed by the Cupertino giant in the first half of this year, remains with its prices unchanged, being found from R$ 4,299.
Apple Watch Series 3 drops, while Series 8 and AirPods Pro 2 keep prices
The second generation of Apple Watch SE was presented by Apple with few changes compared to the previous generation, mainly gaining an upgrade in its processor.
Following American prices, the new Brazilian Watch SE also had its official price reduced, from R$3,799 to R$3,399. In this way, Apple chooses to discontinue the Apple Watch Series 3, which had been sold since 2017, with the SE taking the place of the manufacturer’s cheapest option.
The Watch Series 8 takes its direct predecessor, Apple Watch Series 7, but maintains its price, starting at R$5,299 for the 41mm version with GPS and an aluminum body. Finally, another launch yesterday was the second-generation AirPods Pro, which also has the value of the previous generation, starting at R$2,599.
